Entertainment Promotions Increase Brand Exposure Through Digital Entertainment Incentives

Entertainment promotions provide your company with a powerful platform from which you can harness your audience’s unquenchable desire for digital entertainment. New movies continue to draw enormous crowds. Rising music artists continue to grab the entertainment spotlight. Custom promotions can be designed to deliver digital incentives that leverage the popularity of Hollywood blockbusters, music artists, high-profile television programs, and video games. Your target market is already exposed to these entertainment channels. Entertainment promotions give you a unique opportunity to tap into those channels.

A growing number of companies are launching entertainment promotions as a cost-effective strategy for reaching their target audience. You can do the same.

In this article, we’ll describe the most popular entertainment promotions and explain how you can leverage them. We’ll also take a closer look at creating custom promotions with specific digital content that delivers a memorable interactive experience to consumers. Lastly, we’ll explain how radio promotions and entertainment promotions can dovetail with one another to build promotional momentum and connect with your audience.

Types Of Entertainment Promotions At Your Fingertips

Consider the entertainment channels to which your audience connects. Then, think about the enormous breadth of content they consume through those channels. Each highly-anticipated movie, prominent music artist, and popular television show gives your company an opportunity to connect with viewers and fans. Entertainment promotions deliver digital content that builds upon the popularity and anticipation surrounding these entertainment outlets.

For example, your company can offer music downloads that target fans of an artist who is launching a high-profile tour. Or, you can offer skins, images, videos, and similar digital incentives to ride the wave of anticipation behind an upcoming movie. Each year, blockbuster video games are released that capture that market segment by storm. You can launch entertainment promotions that cater specifically to that market.

How Brand Promotions Leverage Your Brand Identity

All companies have a brand identity. The problem is, most squander it; they rarely leverage their brands effectively to promote their products and build market awareness. Brand promotions integrate core elements of your brand into digital entertainment incentives. When consumers download images, videos, music, and other digital content that share a link with your products, the experience strengthens your brand in their minds. It engages them through a promotional channel that encourages them to purchase your products. By associating your brand with popular entertainment incentives, you’ll also enjoy increased customer loyalty.

Entertainment Promotions: Creating Custom Promotions For Your Company

One of the unique strengths of an entertainment promotion is flexibility in design. They can be customized to fit a refined approach. This is critical because your target market is entirely different than others. The connection you enjoy with your audience is unique.

Custom promotions give you an opportunity to deliver digital incentives that meet a tightly-honed objective. Rather than delivering a vast menu of content choices to consumers, these promotions focus on a specific subset. That allows you to hone your campaign and create a stronger connection with your audience. The more refined your offer, the easier it is to appeal to your market.

How Radio Promotions And Entertainment Promotions Work Together

Radio has traditionally been reserved for promoting artists and their labels. However, music labels, sponsors, brands, and retail giants have discovered that radio promotions offer mutually beneficial advantages. For example, you can launch an entertainment promotion that builds upon the anticipation behind an upcoming album release. As the first songs are released on the radio, your promotion can offer free downloads as a consumer incentive. Given that radio stations serve limited geographic areas, your entertainment promotions can target specific cities, improving the refinement of your customer database.

Connecting With Your Audience Through Entertainment Digital Promotions

The world is moving at a faster pace than ever. People are consuming content with their laptops and mobile devices in ways that were unimaginable a few years ago. While many companies seem intimidated by the shift, this new landscape has yielded exciting promotional opportunities. Entertainment promotions leverage this new paradigm and bridge the gap between your brand and your customers. You can form a unique connection with your audience by building upon the popularity of movies, music, video games, and other entertainment content.

Digital entertainment promotions allow you to exploit an inexhaustible pool of licensed digital content. They are an ideal platform from which to connect with your target audience, build brand exposure, and dramatically increase customer loyalty.

Promotional Currency (PC) [http://www.promotionalcurrency.com/entertainment-promotions.php] is a digital promotions firm that specializes in entertainment promotions. PC merges digital technology, artist licensing and promotional risk coverage to deliver turnkey, fixed-cost solutions. Among product offered are: entertainment promotions, unique customer loyalty programs, promotional incentives, online promotions and mobile promotions. As the operations star at Promotional Currency, Cyndi Walker is the maestro that keeps everything running smoothly and on cue.

Article Source: http://EzineArticles.com/expert/Cynthia_Walker/422216

 

Different Types of Entertainment

Before we look into different types of entertainment, first let’s define what entertainment is. Entertainment is any kind of activity that provides amusement for people in a passive way, other entertaining activities that involve participating are considered recreation or hobbies.

There are many types of entertainment for particular tastes, for example we have cinema, theatre, sports, games, social dance, concert, comedy shows, animations, impressionists, clowns and the list goes on and on.

These form of entertainment can than be divided into groups according to the age and interest of the people being entertained. For instance we have child , adult , live action , public and corporate entertainment. In this article we’ll give a brief explanation to some of these forms.

Child Entertainment

Kids need to be entertained and some times the entertainer or the entertainment agency needs to find a balance between mental and physical activities. Clowns, puppets, pantomimes and cartoons tend to appeal to children, though adult might find it enjoyable too.

Adult Entertainment

Adult Entertainment many times is related to the sex industry, but this form of entertainment can not be related only with the sex industry and its branches. Adult Entertainment involves things like music concerts, live sports, opera and a hand full of other activities that kids might not find so appealing.

Live Entertainment

This form of entertainment is broadened to all ages as there are a variety of activities that can labelled as live entertainment. For instance music concerts, live TV shows, live sports, theatres and any other activity that you could think of that is aimed to amuse people.

Public Entertainment

Nowadays probably one of the forms of entertainment that have grown the most, thanks to the economic downturn. When you walk around any major city around Europe you will notice a wide range of public entertainers working for any amount of money the public decides to give them. There are public entertainers of all sorts from mimes to Peruvian Flute bands all working with the uncertainty of how much money they will make, that is why they tend to be more common in major cities where there are more tourists.

Corporate Entertainment

Aimed for corporate events, private parties, award ceremonies, product launches and it is better organized by a professional entertainment agency as most of time these events involve hundreds maybe thousands of people and no one better than the professionals to take care of these form of entertainment.

With these we cover the major forms of entertainment n the following article I’ll explain in depth each one of them with more details and examples.

SEO Consultant, blogger and social media expert working for THUK Media Online Marketing

Article Source: http://EzineArticles.com/expert/Felipe_Bazon/280411

 

Make Recognition Dinners and Awards Banquets Special With Entertainment

Have you ever attended an event that has been prepared to give recognition, distribute awards, or show gratitude to the efforts and accomplishments of several people? If you have, then you would agree when I say that in events like these, meals are usually incredible and venues are commonly carefully chosen… How about the entertainment? I think you would agree with the fact that including a good form of awards banquet entertainment is important as well. And if you are going to organize similar events, you must be aware of what to look for and how to choose your banquet entertainment.

Awards banquet entertainment? How exactly will that help you and your event?

First of all, events like these are geared towards showing gratitude to the efforts and accomplishments of people. Apart from serving them with good food, it is a must that you let them enjoy the event. Enjoy not just by eating, but literally enjoy the whole event. Here is when awards banquet entertainment comes in.

Yes, good food is important but good entertainment is as important as well. Providing a good and appropriate entertainment to your awards banquet will make your event extra special. Aside from letting your audience have fun, entertainment will keep your audiences attention from drifting away. Apart from that, good awards banquet entertainment will serve as a motivation for people attending the event to look forward to future occasions.

What are the things that you should remember in order to pull off an effective awards banquet entertainment?

Hire entertainers whose humor is compatible with your audience. There are a lot of performers and entertainers out there. You have to select those who will deliver jokes and acts that will be comfortable for your audience to laugh about.

Next is try to go for an act that involves audience participation. Let us admit it… awards banquet can be a bit long and dragging. Having an act that will encourage your audience to participate, talk, move, and interact will keep the event alive, and prevent people from feeling bored.

In corporate banquets, it will be better if you get an entertainer who could incorporate your company, products, principles, and even strategies with their performances as this would add up to your workers’ morale and motivation.

If you are going to hire performers, see to it that you have the equipments that she or he will need, like microphone, microphone stands, speakers, music players, and even a large space if she or he is going to perform an extraordinary act. It is best if you hire an entertainer who fits with your resources, or if not, you can hire someone and adjust a bit in order to give him or her the needed equipments.

So there you have it. Things to remember when preparing an awards banquet entertainment have been given. Do not forget them as these would help you with your future event planning.Have you ever attended an event that has been prepared to give recognition, distribute awards, or show gratitude to the efforts and accomplishments of several people? If you have, then you would agree when I say that in events like these, meals are usually incredible and venues are commonly carefully chosen… How about the entertainment? I think you would agree with the fact that including a good form of awards banquet entertainment is important as well. And if you are going to organize similar events, you must be aware of what to look for and how to choose your banquet entertainment.

Awards banquet entertainment? How exactly will that help you and your event?

First of all, events like these are geared towards showing gratitude to the efforts and accomplishments of people. Apart from serving them with good food, it is a must that you let them enjoy the event. Enjoy not just by eating, but literally enjoy the whole event. Here is when awards banquet entertainment comes in.

Yes, good food is important but good entertainment is as important as well. Providing a good and appropriate entertainment to your awards banquet will make your event extra special. Aside from letting your audience have fun, entertainment will keep your audiences attention from drifting away. Apart from that, good awards banquet entertainment will serve as a motivation for people attending the event to look forward to future occasions.

What are the things that you should remember in order to pull off an effective awards banquet entertainment? Hire entertainers whose humor is compatible with your audience. There are a lot of performers and entertainers out there. You have to select those who will deliver jokes and acts that will be comfortable for your audience to laugh about.

Next is try to go for an act that involves audience participation. Let us admit it… awards banquet can be a bit long and dragging. Having an act that will encourage your audience to participate, talk, move, and interact will keep the event alive, and prevent people from feeling bored.

In corporate banquets, it will be better if you get an entertainer who could incorporate your company, products, principles, and even strategies with their performances as this would add up to your workers’ morale and motivation. If you are going to hire performers, see to it that you have the equipments that she or he will need, like microphone, microphone stands, speakers, music players, and even a large space if she or he is going to perform an extraordinary act. It is best if you hire an entertainer who fits with your resources, or if not, you can hire someone and adjust a bit in order to give him or her the needed equipments.

So there you have it. Things to remember when preparing an awards banquet entertainment have been given. Do not forget them as these would help you with your future event planning.

For 25 year, Funny Business Agency has been a top resource for companies and event planners looking for expertise in the corporate entertainment market. With over 3,000 entertainers and events nationwide, Funny Business has provided entertainment for such companies as Legos, General Foods, Kelloggs, Pfizer, Honda Transmissions, Frito Lay, Iams, Proctor & Gamble, Perrigo and more.

You can check out more at: http://www.funny-business.com/corporate-entertainment

Article Source: http://EzineArticles.com/expert/John_Yoder/214342

 

Top 5 Types of Entertainment for Parties

When choosing the most memorable entertainment for parties, first take a look at what kind of party or event it is. Depending on the event, such as weddings, there are wedding entertainment ideas and for corporate events, there are corporate event ideas.

To make it simpler, you can divide the types of entertainment into a group. Remember, entertainment for parties and events can be considered an amusing type of activity from very passive to very interactive. For instance, group classifications are: children, group, public, private or corporate. You want to find the right entertainment for the specific group you would like to entertain for the event.

Here are some examples:

Public Entertainment

When you walk through the park or subway station in any big city, you can probably see a large range of public entertainers amusing the city’s bystanders and passers-by for any amount of money. There are all sorts of public entertainers from Jazz musicians, a violin soloist to mimes. Public entertainers flock to bigger cities because there are a large number of concentrated people in an area to hopefully make some kind of wage. On the other hand, once you make your nominal donation, you can enjoy the gifts these talented public entertainers have to offer.

Corporate Entertainment

Corporate entertainment is aimed specifically at corporate events, award ceremonies and product launches, and is usually private and by invite only. Corporate events can run the gambit scale-wise, from very intimate to thousands of people. Forcorporate event ideas, think about including live speakers or even consider booking live music for corporate picnics and charity functions.

Adult Entertainment

Adult Entertainment is not only referring to the sex industry but can involve entertainment that adults might enjoy, like live concerts, sports, theater and even other activities that might be also appealing and appropriate for kids such aswedding entertainment ideas.

Live Entertainment

Live entertainment can be broad-including all ages and encompassing many varieties of entertainment. For example, music concerts, arena sports, musical theater, plays, live talk shows and seminars-practically any other activity that are aimed to bring large groups of people together and be amused. They can be for wedding entertainment ideas to corporate event ideas.

Child Entertainment

Entertaining kids is a fine balance between mental stimulation and physical activities. That’s why clowns, magicians and puppets are usually the most popular, coupled with games and races. They can be quite enjoyable for adults as well. Live music is also a hit at children’s parties for both young and old alike.

So when considering what kind of entertainment for parties or events, it is simply a matter of matching up the type of entertainment, with the type of audience or group to suit their tastes! Drawing people together with live music is almost always a sure hit! Book your live music today. Call an entertainment professional to help you choose what type of band or DJ you’d like to feature at your party or event!

Antonio (Tony) Maldonado, ‘Agent Tony’ produces live music entertainment for parties. His company provides national music artists from any era of dance including Latin freestyle, plus artists in ‘Old School’ R&B music, top 80s music, as well as specialized professional DJs.

Article Source: http://EzineArticles.com/expert/Antonio_Maldona/1051609

 

The Seven Keys To Finding The Perfect Entertainment For Your Christmas Party

As we approach the holiday season, many of us are going to be planning Christmas parties and holiday celebrations. Finding the right entertainment for these events is a huge undertaking. Get it right and you’re a hero! Get it wrong and your guests have to suffer through a boring program. No pressure, huh?

Don’t worry! As a professional speaker and entertainer, I have worked with some of the finest event planners in the industry and have learned from them all. Follow this guide to help you through the decision making process and guarantee that you have a massively successful event.

1. Planning

One of the very first steps when planning an event is to decide on as many of the specific details as possible. These details should include date, time, location, number of guests invited, etc. Most entertainers and speakers will ask you these questions to get an idea of what you are planning so they can adjust their performance to best fit your event.

2. Type of Program

The type of event you are planning will also dictate what type of program to consider. If you are planning a Christmas party, you will obviously be looking for a different type of program than if you are planning your child’s birthday party. You must consider who your guests are and what they will find entertaining.

Keep this in mind: your entertainer is representing you at the party. Therefore, you have an excellent opportunity to show off without lifting a finger! The person you choose should be professional and have experience that gives you confidence in them. You will know about an entertainer’s or speaker’s level of experience by their resume, testimonials, references, and letters of recommendation.

3. Choosing the Right Program

All savvy, business-minded, professional entertainers and speakers have websites. A well designed website allows your future entertainer to list their specialties, describe exactly what they do and how they do it, as well as post video clips, photos, letters of recommendation, etc. A good website is the ultimate brochure for entertainers to inform potential clients on who they are.

You should be able to see enough from an entertainer’s website to get a really good idea of whether he or she will be able to do the job for you or not. Be sure to evaluate whether or not the entertainer you are considering specializes in entertaining groups like yours.

4. The Initial Contact

There are several ways to make contact with your prospective entertainer or speaker. The easiest is to just pick up the phone and call the entertainer’s office. Making contact with your prospective entertainer with a phone call is an excellent way to get to know them. By actually speaking with your entertainer you can learn things that you may not be able to tell through other contact methods. A conversation allows you to hear the person’s voice and it allows you to get an impression about how appropriate this person is for your event. A phone conversation also allows your entertainer to ask you specific questions that they need answered in order to quote a fee, check availability, and be sure that they are the right fit for your event.

Another option is to send the entertainer an email. Email is a great way to make first contact with your prospective entertainer. If you choose to make contact through email, try to give as many details about the event as possible. Include your phone number and a window of time when you will be available to talk so that the entertainer can call you back and ask additional questions he or she may have.

An additional way to make contact with your entertainer is to fill out a web form that is on his or her website. A web form will have specific fields such as name, phone number, your address, type of function, venue address, approximate number of guests expected, etc. The web form is often a preferred method of contact over email because it is designed to provide the entertainer with specific information needed in order to quote a fee, check availability, etc.

Price Shopping? Everyone is on some kind of budget. The general rule of thumb is this: Do not go with the lowest price. Going with the lowest price is likely a precursor to disappointment. In the entertainment and speaking fields remember the old adage “you get what you pay for.”

5. Contracts, Confirmation Calls and Letters

Once all the details have been decided on, you should expect to receive a contract from your entertainer or speaker. This is not something to stress over. It is normal operating procedure for any professional entertainer or speaker. In fact, if you don’t get a contract, you should start to wonder.

The contract basically spells out all the details that have been agreed upon when discussing your event. You should take the time to review all of the details, including type of program, start and end time, venue address, price, etc. The performance agreement should set you at ease because you now know that your entertainer has all the details correct and can prepare to deliver a dynamic, appropriate program.

6. The Day of the Event

As far as the program goes, you should have had several discussions with your entertainer by now which would answer any and all questions that either of you may have had. It should be clear, because of the previously agreed upon details in the contract, what time your entertainer will arrive, when and where they will set up, and what time the program will begin. Be sure that you or the main contact person of the event is carrying a cell phone in case your entertainer runs into any last minute issues and needs to contact you.

7. Last Minute Details and Showtime!

You’ve done your research and selected the best program for your event. At this point, there should be nothing for you to worry about. Kick back, relax and enjoy!

Jason Michaels is a professional entertainer and speaker who specializes in connecting with people in fun and amazing ways. He works with companies to communicate their messages through entertainment and exciting presentations. Visit his website http://www.jasonmichaelsmagic.com for more information about him. He can be contacted at jm@jasonmichaelsmagic.com or 888-212-2863.

Article Source: http://EzineArticles.com/expert/M_Jason_Michaels/1212001